Iro Watches

We have long held firm to the belief that supremely crafted timepieces can be offered for remarkably modest sums. It is the founding principle of our flagship and over 160 years later, it is the same radical notion that still drives us today. In remaining true to our convictions, we continue turning the balance of power, delivering authentic Swiss luxury to anyone who desires it. May all those who possess our timepieces and pass through our doors experience the quality, value and care in every piece we create, along with the indomitable spirit of never-ending possibilities found in everything we do.